Data & Enrichment

Data & Enrichment

Your GTM engine is only as good as your data. We build data infrastructure that enriches, scores, and routes leads so your team focuses on selling. Not researching. From integrating enrichment APIs to building custom data pipelines, we make your data work harder.

The Problem

Sound Familiar?

These are the challenges we hear most often from clients who need this service.

CRM full of incomplete, outdated, or duplicate data

SDRs spending 3+ hours daily on manual research

Enrichment providers only filling 40% of records

No lead scoring. Every lead treated the same.

Cannot personalise outreach without manual research

Deliverables

What You Get

Every engagement includes production-ready deliverables with proper documentation and knowledge transfer.

  • Multi-source data enrichment pipelines
  • CRM data hygiene and standardisation
  • Lead scoring and segmentation models
  • Intent data integration
  • Company/person matching and deduplication
  • Data warehouse setup and maintenance
  • Custom enrichment APIs
  • Real-time lead routing

Timeline

2-6 weeks for core system

Tech Stack

Clay / Clearbit / ApolloZoomInfo / CognismCustom APIsSupabase / PostgreSQLHubSpot / Salesforce
How We Work

Our Process

A proven approach that balances speed with quality.

01

Audit

We assess your current data quality, sources, and gaps to build a comprehensive enrichment strategy.

02

Design

We architect the data pipeline with the right enrichment providers, matching logic, and quality controls.

03

Build

We develop the enrichment system, integrate with your CRM, and implement scoring models.

04

Operationalise

We deploy with monitoring, handle provider failovers, and continuously improve match rates.

Results

Expected Outcomes

What success looks like for clients using this service.

Increase enrichment rates to 80%+

Reduce SDR research time by 70%+

Improve lead quality and conversion

Enable personalised outreach at scale

Single source of truth for customer data

FAQ

Frequently Asked Questions

Common questions about our data & enrichment services.

Ready to Get Started?

Book a call to discuss your project. We'll assess fit, scope the work, and provide a clear proposal.